All communications presented, or perceived to be presented, by NMIT should be consistent with NMIT’s values and objectives as outlined in mission statements and goals and strategic plans. The purpose of this policy is to:
• Ensure we deliver a timely, consistent and credible message to preserve, promote and enhance NMIT’s reputation as a provider of high-quality tertiary education.
• Outline the process for identifying, gathering and delivering positive news to the media, including traditional media as well as social media.
• Identify the people/positions authorised to speak on behalf of NMIT.
• Outline the process for handling crisis communication situations or challenging issues in the public arena.